Looking for a senior social media role where you can lead strategy, content and video-first campaigns across multiple brands within a globally recognised premium consumer business?
 
This permanent opportunity offers full ownership of social media strategy, content development and community engagement for a global brand with a loyal customer base and sophisticated digital ecosystem. Based in Melbourne CBD, this is a hybrid role (three days in office, two days WFH) working closely with cross-functional marketing and campaign teams.
 
About the Role:

Reporting to the Manager, Digital & eCommerce, you will lead the social media strategy across Australia and New Zealand, driving engagement, social commerce, and brand advocacy. You’ll oversee high-volume content production, manage performance analysis and optimisation, and partner with PR, influencer, and creative teams to amplify reach.
 
You will:

• Develop and execute social media strategy across multiple brands;

• Lead video-first content creation, from concept through to editing;

• Align social content with campaigns, subscription objectives & commerce;

• Optimise performance through analytics, reporting and insights;

• Collaborate with internal teams for high-quality, on-brand content;

• Manage social engagement, community and escalation processes; and

• Stay ahead of social trends and emerging platform features.

This is a highly visible, hands-on strategic role suited to someone who thrives in a fast-paced, high-output environment and enjoys blending creativity with commercial impact.
 
About You:

You are an experienced social media professional with strong strategic capability and a hands-on approach to content creation. You thrive in high-volume environments and can translate trends for a premium audience.
 
You’ll bring:

• 5+ years’ experience in social media, digital marketing or content strategy;

• Proven success growing engaged online communities and high-performing content;

• Expertise in short-form video, social commerce and platform optimisation;

• Experience managing content calendars, creative briefs and agencies; and

• Highly organised, commercially minded and adaptable in a fast-paced environment.

How to Apply:
 
Application Deadline: Friday 13 March 2026.
 
For more information or a confidential discussion please contact Killian O’ Sullivan at u&u at killian.osullivan@uandu.com quoting reference number 44310.
 
At u&u Recruitment Partners, we value diversity, equity and inclusion. We welcome applications from Aboriginal and Torres Strait Islander people, people with diverse cultural and linguistic backgrounds and people with disability.
 
Should you require reasonable adjustments or have a preferred method of communication throughout the recruitment process, we encourage you to make a request via adjustments@uandu.com or phone the above-mentioned u&u consultant to discuss. In response to these requests, we will collaborate closely with you to implement the appropriate adjustments.
 
Additionally, for a barrier-free and inclusive online experience, you can access u&u’s opportunities using accessibility software Recite Me at https://www.uandu.com/jobs.
 
Please submit your resume in Word format only.****#SCR-killian-osullivan